Legends about Big Foot or Sasquatch have been around for hundreds of years. If you mention Big Foot, everyone immediately knows who or what you are talking about.

Most people don't believe in leprechauns or fairies, but if you mention Big Foot, they don't seem as sure. If you ask people if they believe in mermaids they'll say no, if you ask them if they believe in Big Foot they'll say "Well, not exactly but if we had more proof, I suppose it is possible."

I think we like the idea of something unknown living in the forest, something mysterious, something ancient.

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